Built with
AI employees for UK professional practices

AI employees that never clock out.

Bellrook provides AI employees for UK professional practices. They answer every call. They automate repetitive work. They stay fully UK GDPR compliant. And unlike human staff — they work 24 hours a day, every day, without a sick day or a lunch break.

35% of UK dental practice calls go unanswered
£40k lost annually per practice to missed calls
5–8hrs recovered per week by accountancy clients
Registered with UK Information Commissioner's Office
ICO Reference ZC157425
Two AI employees Receptionist · Workflow Automation
What Bellrook offers

Two distinct services.
No overlap. No ambiguity.

Each service is built for a specific professional practice type, with its own pricing, its own delivery method, and its own value proposition. Choose the one that applies to you.

⏳ Joining waitlist

Bellrook Receptionist · AI Employee

Your receptionist has gone home. Bellrook hasn't. An AI employee that answers every call to your dental practice — 24 hours a day. Books appointments, triages emergencies, and speaks in a warm natural voice that patients trust.

  • Inbound calls answered 24/7
  • Appointment booking and emergency triage
  • UK GDPR compliant · ICO-registered processor
● Active · Accepting clients

Bellrook Workflow · AI Employee

An AI employee that handles the repetitive admin consuming your accountancy practice — client document chasing, onboarding, and meeting follow-ups. Works quietly in the background while your team focuses on advisory work.

  • Automations built and maintained for you
  • 5–8 hours recovered per week, per partner
  • UK GDPR compliant · ICO-registered processor

Service 1 — AI Voice Receptionist · Joining waitlist

Your receptionist has gone home.
Bellrook hasn't.

Every missed call at a dental practice could be a patient you will never see again. Emma — your Bellrook AI Receptionist — answers every call in a warm natural voice, books appointments, and triages emergencies. Twenty-four hours a day, including evenings and weekends when your team has gone home.

UK dental practices lose an average of £40,000 a year to unanswered calls.

Between 20% and 40% of inbound calls go unanswered — lunch breaks, busy lines, staff shortages. Every missed new-patient enquiry is worth £2,000 or more in lifetime value.

Bellrook answers every call. Every booking is captured. Every emergency is triaged — and handed off to your team at the right moment.

This service is currently in controlled rollout. We are onboarding a limited number of UK dental practices. Join the waitlist and we will contact you as soon as a place becomes available.

✓ You're on the list — we'll be in touch shortly.

By the numbers
35%

Average proportion of inbound calls that go unanswered at UK dental practices during a typical working week.

£2,000+

Estimated lifetime value of a single new private patient — lost permanently when the call goes unanswered.

01

Connect

Your existing practice number routes to your dedicated Bellrook AI receptionist. No new hardware. No change for your patients.

02

Configure

We train your AI on your practice — your services, your prices, your hours, your tone. Patients hear your practice name, not Bellrook.

03

Capture

Every call answered. Every booking taken. Transcripts and SMS confirmations delivered to your existing systems. Nothing slips.

Hear Emma in action

Real calls. Real conversations. No staging.

These recordings are unedited demonstrations of Emma handling inbound calls for a dental practice. What you hear is exactly what your patients will hear.

Recording 1 · Routine booking

Appointment booking, treatment enquiries, and scheduling pushback

Emma handles a routine new patient booking with mid-conversation interruptions, questions about Invisalign and teeth whitening, and pushback on available appointment times.

This recording was made by a non-native English speaker, speaking quietly, with non-standard pronunciation of clinical terms including Invisalign. Emma understood every word correctly, responded accurately, and never asked the caller to repeat themselves.

The longest pause occurs when the caller pronounces "Invisalign" softly and unclearly — Emma processed it correctly and responded with accurate pricing. That pause is evidence of careful processing, not a system limitation.

Like any receptionist, Emma occasionally mishears a detail and will correct it when a patient points it out. What you hear in these recordings is unedited and unscripted — including the natural imperfections that make them genuine.

Recording 2 · Complex calls

Emergencies, anxious patients, and sensitive patient handling

Emma handles a knocked-out tooth emergency, an anxious new patient with a history of painful dental experiences, and seamlessly transitions between a crisis and a routine booking in a single call.

This call opens with a genuine dental emergency — a knocked-out tooth. Emma immediately directs the caller to NHS 111 without offering any clinical advice. The caller then books a check-up for themselves, disclosing severe dental anxiety. Emma handles both scenarios in a single unscripted call.

The emergency response in this recording reflects Emma's absolute clinical boundary — she will never suggest a physical intervention regardless of how the question is framed. All clinical guidance is directed to NHS 111.

Pricing — AI Voice Receptionist

All prices are in GBP and exclude VAT. Monthly subscription. Cancel with 30 days' notice. One-time setup fee applies to all plans.

Essential
Book a call
for pricing details
Setup fee applies
  • Up to 200 calls per month
  • Appointment booking and callback capture
  • Emergency triage (dental protocols)
  • Call transcripts by email
  • UK GDPR Data Processing Agreement included
Full Coverage
Book a call
for pricing details
Setup fee applies
  • Unlimited calls
  • Appointment booking and callback capture
  • Emergency triage (dental protocols)
  • SMS confirmations + call transcripts
  • Deep PMS integration
  • Monthly performance report + review call
  • Priority support response (same business day)
  • UK GDPR Data Processing Agreement included

All plans include a 14-day trial period — if the service does not meet expectations in the first 14 days, we will refund your first month's fee in full. Setup fees are non-refundable after configuration has begun. Full pricing details are shared during your discovery call.


Service 2 — AI Workflow Automation · Accepting clients now

Your accountancy practice. Five hours lighter, every week.

Bellrook builds and maintains AI-powered workflow automations for small UK accountancy practices. We eliminate the repetitive admin that fills your week — so you can spend your time on the work that actually matters.

UK accountancy practices with 1 to 10 staff facing three pressures at once.

Making Tax Digital compliance is adding admin burden. Staff costs are rising. And clients expect faster responses and more proactive advisory work — all while the hours in the day stay the same.

Bellrook identifies the three to five repetitive tasks eating most of your team's time, builds automations that handle them, and maintains them on a monthly retainer. You get the time back. We handle the technology.

Recovered per week
5–8

Hours recovered per partner per week by a typical Growth client in the first 30 days. Time that goes directly back into billable advisory work.

These are Bellrook's entry-point implementations — built in 5 to 7 days and producing visible results within the first two weeks of your engagement.

01

Automated client document chase

Personalised reminders sent to clients automatically on your schedule — bank statements, receipts, invoices before month-end. A live dashboard tracks what has and has not arrived. Partners stop chasing manually.

↓ 4–6 hrs saved / month
02

AI-powered client onboarding

A smart intake form collects everything from a new client — ID documents, business information, AML requirements. Automation creates the client folder, sends the engagement letter, and sets up their record in your system.

3 hrs → 20 mins per new client
03

Meeting summary automation

After every client meeting, AI produces a structured summary and drafts your follow-up email automatically. Partners get 30 to 45 minutes back per meeting. At 10 meetings per week, that is 5+ hours recovered every week.

↓ 5+ hrs recovered / week
See it in action

Three automations. Running live. Watch.

This is a real demonstration — no staging, no actors. Watch the automation read overdue clients, generate personalised emails, and update the tracker automatically in under 30 seconds.

3 minutes · Real automations · No editing

Pricing — AI Workflow Automation

All prices are in GBP and exclude VAT. Monthly rolling subscription. No minimum term. Cancel with 30 days' notice. No setup fee on any plan.

Starter
Book a call
for pricing details
One automation built and maintained.
Best for: sole practitioners, 1–2 staff.
  • One automation of your choice (from the three wins above)
  • Build time: 5–7 working days from sign-up
  • 30 days post-build support included
  • One monthly check-in call (30 minutes)
  • UK GDPR Data Processing Agreement included
  • Access to Bellrook support via email
Partner
Book a call
for pricing details
Full workflow audit + unlimited automations.
Best for: practices with 5–10 staff.
  • Full workflow audit to identify all automation opportunities
  • Unlimited automation builds and maintenance
  • Quarterly strategy review (90 minutes)
  • Monthly review call (45 minutes)
  • Dedicated Bellrook point of contact
  • Same-day priority support
  • UK GDPR Data Processing Agreement included

No setup fees on any plan. Pricing is shared during your discovery call, which is free and carries no obligation. All plans include a signed Data Processing Agreement before any work begins. Bellrook is ICO-registered (ZC157425) as a UK GDPR data processor — your clients' financial data is handled under formal legal protections from day one. Month-to-month subscriptions: cancel with 30 days' written notice to hello@bellrook.com.


What makes Bellrook different across both services.

Both services share the same foundation: ICO-registered compliance, a professional team with real implementation experience, and a commitment to transparency about who we are and how we operate.

A · ICO-REGISTERED

UK GDPR compliance built in — not added on.

Bellrook is publicly registered with the UK Information Commissioner's Office (ZC157425). Every client receives a signed Data Processing Agreement before any work begins. Both services operate under UK GDPR as formal data processors.

B · VERTICAL SPECIALISTS

One service per vertical. No generalism.

The AI Receptionist is built only for UK dental practices. The Automation service is built only for UK accountancy firms. Specialists charge less than generalists because they build faster and make fewer mistakes.

C · REAL IMPLEMENTATION EXPERIENCE

Built by people who build AI — not people who talk about it.

Bellrook's team has hands-on experience with Claude API, voice AI, n8n, Make, and compliance documentation. The receptionist service is already built and tested. The automation service is active and accepting clients.

D · TRANSPARENT PRICING

Every price is on this page. No "contact for a quote".

Both services list their prices clearly. You know the monthly cost, the setup fee, the cancellation terms, and what is included — before booking a call. No surprises in a proposal document.

Professional buyers buy people. Not software.

Bellrook is founded and operated by Sauradeep Das — a technology leader with 18 years of enterprise experience building and delivering automation solutions at global scale.

Every Bellrook engagement is personally overseen. When you work with Bellrook, you work with someone who has built and sold enterprise automation to the world's largest organisations — applied to the specific, practical needs of your practice.

18 years enterprise technology at Wipro — global delivery
Solution Architecture across cloud, managed services, and automation
Product management — built a revenue-generating automation accelerator from scratch
Pre-sales and bid management for enterprise clients across UK, Europe, and Asia
Hands-on AI implementation — Claude, Gemini, ElevenLabs, voice AI, n8n, Make
ICO-registered operator — UK GDPR compliance built in from day one
"I spent 18 years helping enterprises automate complex technology operations. Bellrook applies that same rigour to the small practices that need it most — but have never had access to enterprise-grade automation expertise."
— Sauradeep Das, Founder · Bellrook
hello@bellrook.com · Book a discovery call

Transparency we are proud of.

Bellrook is built and operated under Crown Ventures, with our team based in Faridabad, India, serving UK professional practices across both services.

We are publicly registered with the UK Information Commissioner's Office and fully compliant with UK GDPR as a data processor for all client practices — dental and accountancy alike.

Every engagement begins with a signed Data Processing Agreement. Patient call data and client financial data are handled under the same rigorous data protection framework, regardless of which service you use.

ICO Registration ZC157425 applies to both Bellrook services — AI Voice Receptionist and AI Workflow Automation.

UK ICO Registered
PUBLIC REGISTER · UK GOV
Reference
ZC157425
Registered name
Sauradeep Das
Trading name
Bellrook
Registered
26 May 2026
Valid until
25 May 2027
Status
Active · Data Protection Tier 1
Covers
Both Bellrook services
Verify
ico.org.uk →

Common questions.

Yes. Bellrook discloses AI status proactively at the start of every call, in line with UK ICO best practice. Patients respond well to upfront transparency — being told at the start builds more trust than discovering it mid-call.
Genuine dental emergencies — severe pain, swelling, knocked-out teeth — are recognised and prioritised. During opening hours the AI offers your next emergency slot. Out of hours it takes the patient's details, directs them to NHS 111, and ensures your team rings back first thing.
Pricing is tailored to your practice size and call volume and is shared during your discovery call. All plans are billed monthly with no hidden costs. Monthly plans can be cancelled with 30 days' written notice. A setup fee applies to all plans and is discussed during the discovery call.
Bookings flow into your existing calendar through our integration layer. We work with most UK dental practice management systems. Implementation takes 7 to 10 working days from contract signature to first live call.
A 30-minute video call. We spend the first 10 minutes understanding your current workflow — what tasks eat most of your team's time. We spend the next 10 minutes showing you a live demo of the document chase automation. The final 10 minutes covers whether and how Bellrook fits your practice, and what a first month would look like. No obligation to proceed.
There are no setup fees on any Automation plan. Pricing is based on the number of automations and level of support required, and is shared during your discovery call. All plans are month-to-month — cancel with 30 days' written notice at any time.
Starter clients typically see results within the first two weeks of their automation going live. Growth clients — with three automations — usually report noticeable time savings within the first month. We do a check-in call at two weeks specifically to measure what has changed and identify any adjustments needed.
Yes. Bellrook is ICO-registered (ZC157425) as a UK GDPR data processor. Every engagement begins with a signed Data Processing Agreement before any automation is built. Data is encrypted in transit and at rest. We do not retain your clients' financial data beyond what is required to operate the automations. You can request data deletion at any time.
Yes — Bellrook discloses AI status proactively at the start of every call, in line with UK ICO best practice. In practice, patients respond positively to upfront transparency. Many do not notice the difference once the conversation is underway, and those who do consistently report that the call felt natural and helpful.
Bellrook is trained specifically on your practice — your services, prices, hours, and procedures. For anything outside that scope, it takes the patient's details and ensures your team follows up. It never guesses or provides incorrect clinical information. A graceful handoff is always the fallback.
Yes — call transfer to a designated practice number is available on the Practice and Full Coverage plans. Bellrook handles the initial conversation and transfers only when the situation genuinely requires a human team member, keeping interruptions to a minimum during busy clinical sessions.
Yes. Your AI receptionist can be given any name you choose and configured to match your practice's tone — warm and friendly, or more clinical and formal. Voice selection is part of the onboarding process. The receptionist introduces themselves using your practice name, not Bellrook.
Bellrook is built and operated under Crown Ventures, with our team based in Faridabad, India. We serve UK professional practices exclusively — dental and accountancy. We are publicly registered with the UK ICO (ZC157425) and operate under UK GDPR for all client engagements. All work is delivered remotely via video call, email, and shared documents.
The two services target different professional practice types — the AI Receptionist is for dental practices, and the AI Automation service is for accountancy firms. If you operate both, or advise clients in both sectors, get in touch at hello@bellrook.com and we can discuss your specific situation.
Email hello@bellrook.com for any enquiry. To book a discovery call for the AI Automation service, use cal.com/bellrookhq. To join the waitlist for the AI Receptionist service, use the form on this page. We respond to all emails within one business day.
· · ·
AI Voice Receptionist · Joining waitlist

Join the waitlist for your dental practice.

We are onboarding a limited number of UK private dental practices. Leave your email and we will contact you as soon as a place is available.

AI Workflow Automation · Active now

Book a free 30-minute discovery call.

See a live demo of the document chase automation, understand whether the Growth plan fits your practice, and get a clear answer on timelines and cost — in one call.

Watch the demo first
Book your discovery call